Before she's sets off again overseas, I spent one last day with the tankard. We set off holding hands and headed through the market.
Once on London Bridge she asked for a portrait to be taken, a reminder of home for when she is away. It was rainy and a bit glum, but home is home.
On the way she also wanted to make her views clear to the banks, and let them know that as far she was concerned they've got a long way to go to make up for the way they've behaved in recent months. So we went down to RBS, and hung around for a bit. Then left, our point made.
Then it was time for the business of building brands.
As ever the tankard was an instant hit. Ronny (front of house) seemed chuffed to bits by her presence.
Emma genuinely seemed enchanted.
Doug E Fresh kept things formal, and waited for a proper introduction.
Katherine and Danny on the other hand played it cool, and simply involved the tankard in spreadsheets, and the usual nonsense of advertising.
Laura gave a little too much deference.
Sophie struck a pose we've never seen before.
Nic showed her his beard.
Simon wore her, sort of.
Matt didn't give a flying fuck about her.
Alex couldn't have been happier - they seemed to really hit it off.
Finally, before the day was out, I took her to see our MD, Neil (and the author of our blog). I introduced them, and soon Neil's natural extroverted personality came out and he hoisted her on to the top of his famously good hair.
Quite a day, and one the agency won't be forgetting in a hurry.
Before the day was out I said my own goodbye as she was handed over to someone new, for her next adventure to begin.
Goodbye friend, and take care out there.
That my friend, may well be the best post ever written, anywhere.
(PS You look fucking rough.)
Posted by: Ben | 04/15/2009 at 11:34 PM
So that's what the advertising business looks like.
Posted by: John | 04/16/2009 at 12:19 AM
I love this blog
Posted by: Neil henno | 04/16/2009 at 01:32 AM
Is she single?
Posted by: Rob @ Cynic | 04/16/2009 at 02:07 AM
Cheers, Ben, always nice to hear from you.
Henno, where the hell have you been.
Rob, she is, and a bit of a fox.
Posted by: Paul H. Colman | 04/16/2009 at 08:52 AM
Neil looks rough. Not Paul.
Happy days.
Posted by: Marcus | 04/16/2009 at 08:53 AM
Cheers, Marcus. The years of toil have taken their toll. It's not 'rough' it's 'character'.
Posted by: neil | 04/16/2009 at 10:44 AM
loving your post-rationalization there Neil. You should be in advertising.
Posted by: Marcus | 04/16/2009 at 11:49 AM
i had to stop Ryan smashing up the tankard good and proper last night. he was going to do it live on skype. but, luckily, I was able to talk him around. no thanks necessary.
Posted by: doug E fresh | 04/16/2009 at 12:33 PM
Marcus, we spent a lot money on lighting that shot, so I'm gutted you think Neil looks rough. But thanks for comments, I suppose.
Fresh, on behalf of the internet - thank you.
Posted by: Paul H. Colman | 04/16/2009 at 12:52 PM
He's still a handsome chap mind. But I suppose the lighting helped.
Posted by: Marcus | 04/16/2009 at 01:11 PM
I'd like to drink from her cup ...
[Fuck, it's Apple Tango innuendo all over again. Sorry - old habits die hard]
Posted by: Rob @ Cynic | 04/17/2009 at 01:27 AM
You certainly know how to show a girl a good time.
How does she compare to her precedessors?
Posted by: Will | 04/17/2009 at 12:25 PM
Rob, let's keep it clean.
WAM, stop trying to reposition.
Posted by: Paul H. Colman | 04/17/2009 at 03:10 PM
The Tankard's "brand voice" - now THAT would be a killer presentation young William.
Posted by: Marcus | 04/17/2009 at 04:57 PM
REM Week was really good. You should do it again sometime.
Posted by: Ben | 04/17/2009 at 05:13 PM
Paul is saving the best to last Ben. He always does. It's how he rolls.
Posted by: Marcus | 04/17/2009 at 05:36 PM
Yeah, Ben, you just wait.
Will, would you be interested in running a workshop to help identify some actionable strategies for the tankard?
Posted by: Paul H. Colman | 04/17/2009 at 05:40 PM
Hello Marcus. Fancy bumping into you over here as well.
Posted by: davidthedesigner | 04/17/2009 at 05:43 PM
Hello David! I'm waiting for Paul's post on kerning.
Posted by: Marcus | 04/17/2009 at 05:46 PM
When he does, will you do a painting of it?
Posted by: davidthedesigner | 04/17/2009 at 06:08 PM
I could kern a painting.
Posted by: Paul H. Colman | 04/17/2009 at 06:11 PM
I can't paint kerns.
Posted by: Marcus | 04/17/2009 at 06:17 PM
But one good kern deserves another, surely?
Posted by: davidthedesigner | 04/17/2009 at 06:19 PM
(David, that's the sounds of shame you can hear right now, shame at that gag.)
Posted by: Paul H. Colman | 04/17/2009 at 07:59 PM
I am on the naughty step. Sorry.
Posted by: Rob | 04/18/2009 at 12:37 AM
You'll learn.
Posted by: Paul H. Colman | 04/18/2009 at 09:09 AM
Paul, Marcus - I'd be more than happy to advise the tankard on viable growth strategies for her.
She's certainly gone from being local to global.
Posted by: Will | 04/19/2009 at 10:39 AM
Thanks, Will, do you need a brief, or are you fine to get going?
Posted by: Paul H. Colman | 04/19/2009 at 11:36 AM
I'll get started. Should the brief be a short term tactical proposal or a long term brand positioning?
Posted by: Will | 04/20/2009 at 10:56 PM
Both, and talk to Faris - I want this thing to be trannymedia.
Posted by: Paul H. Colman | 04/20/2009 at 11:01 PM
I am very happy to see that the tankard is back, and also happy to see some old skool bullsh*t comment chat from the likes of your Browns, your Terretts and your Designers. I have been on a blogholiday but will be back soon to lend support if required. Forza Tankard! Forza Comments!
Posted by: dan | 04/21/2009 at 02:37 PM
Does anyone (apart from Dan) know what Dan's full name is (I WILL tell them, Dan) - and no, it's NOT Daniel....
Posted by: Tom | 04/21/2009 at 03:13 PM
Good to see that at least you appreciated the kern joke, Dan. And good to have you back. Are there any pheasants left in Oxon?
Posted by: davidthedesigner | 04/21/2009 at 05:12 PM
Welcome back, Dan, we need you now more than ever. If only to tell us your name.
Posted by: Paul H. Colman | 04/22/2009 at 06:08 AM
It shall remain a mystery. Even if Dan says it's really just 'Daniel' or something else as plain as that.
Maybe I'll announce it unexpectedly like the little bit of vomit that sometimes rises to the back of your throat.
I'm holding it hostage. I'm holding Dan's real name hostage until I think of the bounty I require to release it - THEN I'll wait until I get the bounty from him (like a jerkin or something like that) , and THEN I'll either give it up or tell everyone.
That's will be my focus. It's fixed.
Posted by: Tom | 04/22/2009 at 10:55 AM
"old skool bullsh*t comment" I'm offended.
Posted by: Ben | 04/22/2009 at 05:38 PM
Thank God for all of you.
Posted by: Paul H. Colman | 04/22/2009 at 05:39 PM